This article examines how names and language choices areused to position mosques vis-à-vis other mosques and in relation tothe majority population. Using Anthias’ positioning theory, Giraut andHoussay-Holzschuch’s theoretical framework for naming and namingprocesses, and the concept of spatial scaling, we analyze the names andlanguage choices of three mosques in Gothenburg: Islamic Sunni Centre, also known as Bellevue Mosque, Gothenburg Mosque and AngeredMosque. The analysis shows that the mosques use a wide range of naming technologies, reflecting different ways of positioning themselves inGothenburg’s mosque landscape. In this positioning, references fromthe country of origin, the choice of religious orientation and the use ofArabic as a religious language become tools both for the mosque and forthe individuals who visit it.